Big Slick Celebrity Weekend is a charity event that brings five celebrities back to their hometown of Kansas City to raise money for Children’s Mercy Cancer Center. For its 7th year, Rob Riggle, Jason Sudeikis, Eric Stonestreet, David Koechner and Paul Rudd hosted the weekend and brought their friends to join in the fun.
Unique to Big Slick 2016, the Kansas City community came together in support of a campaign that positioned these 5 hosts as mock political candidates. In support of the theme, tshirts, buttons, yard signs, posters and other merchandise were created and sold. The events of the weekend included a celebrity softball game, celebrity bowling, and a party/auction. The result? $1.3 million raised for the Children's Mercy Cancer Center.
Project completed in collaboration with the Blacktop Creative team.